A host of Marvel Rivals action figures have just been revealed by toy giant Hasbro, and they recreate half a dozen of the game’s biggest characters with equally chunky toys – but to be perfectly honest, it’s all about Jeff the Land Shark for me. Yep: Jeff has an adorable figure of his own.
Six Marvel Rivals action figures are heading our way over the next few months, ranging from Spider-Man to Punisher. And don’t get me wrong, they’re great. But if I can be honest with you, I stopped paying any attention to them once a certain Jeff the Land Shark turned up. Contained in a twin-pack with the game’s (massive) version of Venom, the incredibly cute critter comes with an alternate head and even an accessory that shows him ‘swimming’ through the ground, just like in the game. He’s a shoe-in for my personal list of the best toys in 2026, no questions asked.
Make mine Marvel (Legends)
If you’re new to Hasbro’s Marvel action figures, they’re called “Marvel Legends” and typically boast incredibly high-detail sculpts with best-in-class articulation for posing and a ton of accessories. You can find the current range at Amazon, or direct from Hasbro Pulse.
As I say, though, the other Marvel Rivals action figures are cool in their own right. The game’s distinct Spider-Man design comes in a two-pack with new character Luna Snow, while its beefcake Punisher and sleek Moon Knight are sold separately. Moon Knight is particularly cool, because he comes with a dramatic in-flight cape that makes it look as though he’s leaping into action.
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You can get a better look at all of these in the gallery below.
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In terms of availability, these Marvel Rivals action figures are all going up for pre-order over the next few weeks. Punisher and Moon Knight will be available to pre-order from April 22 at 1pm ET via Hasbro Pulse and mainline stores such as Amazon. Meanwhile, you should be able to pre-order Venom and Jeff the Land Shark from April 29 at 1pm ET on Hasbro Pulse, Amazon, etc.
We’ll have to wait a bit longer for Spider-Man and Luna Snow, however; they’re up for pre-order on May 13, 1pm ET at Hasbro Pulse, Amazon, and the other usual suspects.
Because these were all shown off during a Hasbro Pulse livestream, the Marvel Rivals action figures aren’t the only goodies we can look forward to. A replica of the X-Men ’97 Cyclops visor is also dropping soon, not to mention comics-inspired figures for the wider Marvel Legends line that draw from the Dark Avengers, Alpha Flight, and even Ultimate Wolverine.
- View all Marvel Legends action figures at Amazon
For more cool collectibles, why not check out the best Lego sets or the best Nerf blasters?
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