Developer American McGee had to learn he was destined for goth greatness at some point, so why not during Quake 2’s development? Somewhere around 30 years ago, he found out he was interested in telling stories through video games in a way his co-workers at id Software didn’t care for, and it eventually led him to create my favorite, graveyard smash Alice games.
In response to a clip from his 2000 game American McGee’s Alice on Twitter, the former Doom developer remembers the moment he discovered others at id Software weren’t eager to use the studio’s proprietary Quake engine for “proper cinematic storytelling.”
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There was this one time at id Software when we were working on Quake 2 and everyone piled into Paul Steed’s office to check out what Valve was doing was our tech. And there was a cinematic scene with characters moving around while a crane operating and multiple cameras panning… https://t.co/ciOcvMXiOeApril 22, 2026
“And I let out a breathless ‘WOW,'” McGee continues. “The whole room turned around and scowled at me. Ha. That was the moment I knew, ‘OK, well. I want to tell stories with this tech. And these guys don’t.'”
McGee was eventually fired from id Software in 1998, though, he says in another Twitter post, “I have no idea why I was let go from id. In the meeting where I was told I was being let go, I recall [studio co-founder John] Carmack or someone saying something along the lines of, ‘We feel you no longer fit in here.'”
That day, McGee “first cried,” he says, then “I began smiling. Then laughing. And the first chance I was given to do something on my own with that tech? Well, I pushed it as hard as I could in relation to surreal visuals and cinematic storytelling. 26 years later and I can still say ‘Wow.'”
Alice and its 2011 sequel Madness Returns, which McGee says “felt like magic” to make, stun me with their narrative and stylistic ambition. Plenty of developers have tried to imitate them in the decades since they were made, but the games are surely made with a secret recipe combination of fairytale horror and dizzy platforming that I don’t think anyone other than McGee understands. That’s why I nervously confirmed with him earlier this spring that he was working on a spiritual successor to the games – and why I’m overjoyed that he is.
Alice Madness Returns creator American McGee is making a spiritual successor, and he’s not worried about EA: “There’s a kind of obvious overlap, but not one that gets us in trouble with the lawyers.”
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